Successful businesses are always looking for creative, competitive edges to differentiate themselves from the competition and rise above the noise, particularly when it comes to attracting and retaining both customers and employees. With unemployment at historic lows, and a hyper-competitive market for new employees, many companies are providing an ever-expanding menu of perks to make the workplace more attractive and enhance their employee’s careers.

Professionally done headshot photography is an increasingly popular perk many companies are offering to their employees. As a perk, it not only valuable to the employee, but also provides businesses with many ongoing benefits in three primary areas – Hiring, Retention, and Attracting Customers. Let’s look at these in more detail to see how businesses can benefit.

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